An Ultimate Checklist To Make Your Twitter Profile Exceptional [Infographic]

why you must have a mobile friendly WordPress site [Infographic]

Benefits of a Mobile-friendly Website

#Improved User Experience:

As mobile websites are specifically designed to look and perform well on handheld devices, they deliver the best possible experience to users. Having an excellent navigation control and incorporating mobile-specific features like click-to-call, a mobile-friendly site not only makes it easy for customers to contact you, but also lets them easily access any kind of content without the need to zoom in or out.

#Better Search Engine Ranking:

With Google’s mobile-friendly update, it has become perfectly clear that mobile-friendly websites get a boost in their mobile search rankings. Even, to inform users whether or not a website is mobile-friendly, Google adds a “mobile-friendly” text label under the URL of a mobile-optimized website in the search result’s snippet. So without a mobile-friendly design, users are less likely to visit your website on mobile devices.

#Reduced Load Time:

When a user tries to browse a regular desktop website on a mobile device, it either loads very slowly or sometimes not at all. This happens because the website code is not structured to work with mobile devices. On the other hand, a mobile-optimized website is built with mobile screen dimensions and mobile browsers’ standards in mind. For the reason, it takes lesser time to load as compared to a traditional desktop website.

#Longer Visits:

When a user accesses your desktop website on a mobile device, he gets frustrated due to the bad browsing experience and leaves the site immediately. But if your site is mobile-friendly, users are able to easily navigate through to access the desired content on their handheld devices. Thus, they stick to your website longer than usual. The longer visitors stay on your website, the higher chances you have to convert them into customers.

#Increased Conversion and Sales:

As a general rule, the larger audience you have, the higher are the chances of improved conversion rate. By optimizing your website for mobile devices, you appeal to a wide audience of customers, which results into a higher conversion rate. Also, a smooth user experience on mobile devices makes it easy for customers to use your services or purchase your products. In short, a mobile-friendly design helps you reach more customers.

#Competitive Advantage:

If visitors don’t find your website mobile-friendly, they simply go to one of your competitor’s site instead of turning their PC/laptop on to visit your ordinary desktop site. Thus, you lose your customers to your competitors. A mobile-optimized, on the other hand, is capable of capturing your visitors’ attention and turning them into customers. Hence, it always keeps you in a better position than your competitors.

Now that you have understood the importance of having a mobile-friendly site, let’s take a look at different ways you can optimize your WordPress site for mobile devices:

Make an Existing Theme Mobile-friendly:

If you’re happy with you existing WordPress theme, you can make it mobile-friendly using CSS media queries. However, this route may prove a little tricky because you’ll need to fix every single design element of your existing theme.

Upgrade to a Responsive Theme:

If you don’t want to get your hands dirty with any kind of code, this method is perfect for you. Simply pick a free or premium responsive WordPress theme, activate it via your WordPress dashboard and your website will automatically be converted to mobile-friendly.

Use a WordPress Plug-in:

There are a number of WordPress plug-ins available, using which you can make your WordPress site mobile-friendly. Displaying a separate mobile theme for mobile visitors, these plug-ins optimize your site for all types of mobile devices. WPtouch is such a great plug-in!

Hire a Conversion Service:

Finally, you can hire a professional WordPress mobile optimization service to get your site converted to mobile-friendly.

Responsive Web Design: Why Your Website Must Have it to Stay Google-Friendly [Infographic]

Here are some rock-solid reasons why you should consider using this technique:

#Enhanced User Experience:

Since a website designed with responsive approach has the ability to adapt to device of any screen size, it provides a flawless, optimal and consistent experience to users. If the website is responsive, they’re not required to pinch or zoom the screen of their devices to read the content. That’s the reason; they prefer to browse a website on mobile than desktop.

# Higher Rankings in Search Engines:

Recently, search engine giant Google announced that the “mobile usability” of a website would be considered an important factor to decide where to rank it in search results. That means if your site is not responsive, it will likely to rank lower in search engine results. Other than that, responsive design has always been Google’s favorite mobile configuration since it perfectly meets to their “link” and “mobile-usability” guidelines.

#Cost and Time Effective:

Before the invention of responsive web design, developers were required to create and maintain several versions of a single website. That was a very time consuming, costly and cumbersome process. Responsive design made it relatively easier. Now, developers just need to maintain a single URL and a single code base, which saves both their money and time.

#Increased Conversion and Sales:

Since responsive design allows users to easily make purchases from a wide range of devices, you’ll find a dramatic boost in your site’s conversion rate. Incorporating mobile-specific features – like barcode scanning and GPS route planning – a responsive website increases the chances to win more sales. Researchers say if a site is responsive, it’ll have 8% higher conversion rates than those that are not responsive.

#You’re Safe for the Future:

And most importantly, responsive design makes your website ready for all new devices that will be introduced in future. You’ll never be required to create a special strategy every time a new kind of device is launched in future. All you’ll have to do is to update your CSS media queries for that specific device and you’re good to go. There is no need to create multiple new versions for newly introduced devices.

Published By: WordPressIntegration Team – Place your order now for our PSD to Responsive WordPress service, you may contact us via our contact form for any query.

10 Reasons Why You Should Go With WordPress For Your Business Website [Infographic]

Open Source:

WordPress is an Open Source software, which means you’re allowed to use and alter the source code in any way to fit your business needs. It not only lets you take full control over your business site but also gives you the freedom to do whatever you like with the software.

Easy to Learn, Use & Manage:

From software installation to site management, WordPress makes everything a breeze. Even if you're a novice, you can get your business site up and running in just a few minutes. Offering plenty of documentation, WordPress lets you do almost everything yourself without having any knowledge of coding.

A Wide Range of Themes & Plug-ins:

What makes WordPress so powerful is its theme system and plug-in architecture. With a variety of themes and plug-ins, you can make your site look and function as you like. Even in most of the cases, you don’t need to hire a professional developer to add the desired functionality to your business site.

Amazingly SEO Friendly:

Being a content first platform, WordPress has a very SEO-friendly nature that makes it easy for search engines to crawl and index a site’s content. In fact, Google’s Matt Cutts said, “WordPress automatically solves a ton of SEO issues”. What’s more interesting is that he uses WordPress to run his personal blog.

Unrivalled Customization:

Offering thousands of free and paid themes and plug-ins, WordPress makes it easy for users to make their business site truly one of a kind. No matter what kind of business you're in, WordPress themes are available for all kinds of businesses. Best of all, they can be customized with just a few mouse clicks.

Seamless eCommerce Integration:

Another genuine reason to use WordPress is its flawless eCommerce integration with an existing blog or website, in case you suddenly decide to sell online. With an eCommerce plug-in like WooCommerce, you can turn your ordinary website/blog into a multi-billion dollar eCommerce store, absolutely without re-designing it.

Multi-user Capability:

You never know when you may need to collaborate with multiple persons to keep your business site up and running. So WordPress lets you assign different roles for different individuals. This way, you’re able to have a variety of contributors, which makes it relatively easier for you to manage your business site.

Scalable and Secure:

Unlike other CMS, WordPress is fully capable of standing against today’s ultra-advanced cyber attacks. That’s because WordPress’ makers take the security very seriously and therefore constantly update the software. On the other hand, hosting platforms like Microsoft Azure and Google App Engine makes a WordPress site able to handle huge spikes in traffic.

A Massive Community:

In case you get stuck somewhere, WordPress’ vibrant and supportive community is always there to help you. You can find answers to all your WordPress-related questions via WordPress Forums. To learn more about WordPress, you can read blogs posts and attend a WordCamp or Meetup.

A Continuously Growing Platform:

Last but certainly not least, WordPress is getting better day by day. Since the day WordPress was launched, it has been updated over 25 times. Top-notch developers hired by WordPress continuously update and improve the software to make WordPress the world’s powerful, flexible and secure CMS.